Auto Elite custom Mercedes-Benz Sprinter conversion
Case Study

Auto Elite

‌‌‌‌​​‌‌​‍‌​‌​‌‌‍‍‌​‍‌‌​​‌​​‌‌​‍A website and inventory system the Auto Elite team can run themselves.

Visit the live site ↗
Client
Auto Elite
Industry
Luxury Sprinter Conversions
Services
Design, Development, Marketing & Management
Location
Elkhart, Indiana
The Challenge

One-of-a-kind, six-figure vehicles need detailed listings the team can update every week.

Out of Elkhart — the heart of the American RV industry — Auto Elite builds and sells luxury Mercedes-Benz Sprinter conversions: high-value, one-of-a-kind vehicles where every listing carries serious specs and serious photography.

They needed to manage that inventory themselves — add a van, photograph it, price it, mark it sold — without calling a developer or paying a monthly dealer-platform bill. SEO and Google Ads help buyers find the available vehicles.

What We Built

A custom inventory system — and the storefront it powers

Auto Elite runs on a custom inventory management system we designed from scratch on Cloudflare Workers — no WordPress, no plugins, no monthly dealer-software bill. From one password-protected dashboard the team adds, photographs, prices, and retires vehicles, with in-browser WebP optimization and one-click publish. This is the live inventory it renders — filterable by year, make, color, drivetrain and more:

autoelite.com/inventory
Auto Elite live inventory page rendered from the custom IMS
Live, owner-managed inventoryMulti-facet filtering & sortPending → Available → Sold workflow
The Results
#1
positions reported in the original case study
60+
live vehicle pages, owner-managed
1-Click
publish to the live site

The original case study reported #1 results for the searches below, based on figures supplied in June 2026. Search location and device were not recorded in the accompanying note:

#1luxury vans#1used sprinter van for sale#1van for sale near me#1most luxurious sprinter van#1modified sprinter#115 passenger luxury van#1custom mercedes sprinter interior… and dozens more
Built withCloudflare WorkersD1KVR2WebP pipelineSendGridSEO & Google Ads
Original Four-Site Comparison

Homepage performance in a four-site comparison

The original case study compared Auto Elite with three sites in its category, with five runs per site from the same location. The charts preserve the figures from that comparison.

Recorded homepage response time
Auto Elite
0.08s
Comparison site 1
0.20s
Comparison site 2
0.31s
Comparison site 3
1.10s
2.5×–13× faster on this recorded metric than the three comparison sites.
Recorded main-thread blocking time*
Auto Elite
0.3s
Comparison site 1
1.9s
Comparison site 2
5.2s
Comparison site 3
16.2s
*Main-thread blocking reported in the original comparison; the test tool and device were not recorded here.

No database lookup, no page assembly, no origin round-trip — autoelite.com is served as pre-built static pages from Cloudflare’s global edge. The charts compare the response and blocking times recorded for each site.

By far the most knowledgeable and effective digital marketing professional I’ve ever worked with. The value he has generated for our business continues to surprise us. There is no one I’d rather work with.
Andy & Zach Zarubin · Auto Elite
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